Books most popular in the United States●Marketing & Sales
Check out the latest list of books that people in the United States are enjoying the most right now. The list is ordered by popularity and the genre of the list is Business & Personal Finance > Marketing & Sales.
1. $100M Offers: How To Make Offers So Good People Feel Stupid Saying No - Alex Hormozi - Alex Hormozi
Release date: 2022-02-04 $9.99
Comments
1. Amazing Value - I have paid over $, in “bootcamps” and “courses” that have told me what he will teach you for $.. The “trainers” have literally taken his pictures from his book and made them “their own.” Before you buy into another course, listen or read this first. It will let you know % of what they’re going to teach you. Not even kidding. Same language and same ideas. Alex is the GOAT.
2023-03-132. This is the Real Deal - If you want some actual actionable advice to grow your business, check this book out. Alex has a youtube channel that I’ve gotten tons of value. This book eclipses that. I can now see how and what to do to really make an impact in my business, I promise you will too if you send the time to digest and actually apply its knowledge. I’d also recommend listening to the audiobook while reading as well.
2023-03-133. Knowledge and power. - They say knowledge is power, but what they don’t say is that if you don’t apply that knowledge you remain powerless all the same. This book is not designed to do things for you, rather it teaches you the principals behind human nature and how to benefit from what would inevitably seem obvious to anyone who is willing to apply the knowledge in this book. If you don’t believe that words can change your world for the better, then ask yourself, has there ever been something said to you that has made your day worse? If say someone has bad breath, they will brush their teeth. If you say someone is fat enough times, they will lose weight. If you tel someone that improving your business is possible and they LISTEN, their business will improve. Your job is to read and LISTEN to what is being said here. Give it a read, it’s motivating and inspiring. Don’t compare exact situations in this book to your own life but instead compare the general situations. Start - growth - Dream - Realization.
2023-03-094. So Far, Really Good - It’s AM I’m on my porch drinking a coffee just woke up. Every morning I’ve been committed to reading this book or at least doing the best I can. I don’t come from money or family or friends that are successful. I’ve been doing my best to build my company, there’s fear ups and downs, and I find it really nice to be able to read his book and offer me insights that I feel are so valuable. I’m almost halfway done and I am one of those people one of those entrepreneurs that really wants to succeed. PS I want to help faceless entrepreneurs.
2023-02-195. Amazing - Whether you sell a product, service, or anything else that provides value to someone’s life then I’d recommend this book. I first found Alex on YouTube then when I found out he had a book, I made it a goal to read it. I’m halfway through the book and can’t stop. Thank you Alex for providing an essential piece of literature!
2023-02-166. No Nonsense & Straight Forward - Great book! I read it along with the audio book, Alex has a great voice/personality, I also listen to his podcast; The Game. Lots of great nuggets of knowledge that are a no nonsense approach to sales in any industry. I’m applying it to my event planning business and it works. If you want valuable validated knowledge without all the fluff this is where to find it! I can’t wait for Alex’s next book! Thank you for the insight Alex!
2023-02-057. This is a complete game changer for me - I have finished only half of the book, however, something has already triggered in my mind what I was doing wrong all these years and the real ways to make your clients to buy a product and make offer so sweet and irresistible that they feel stupid to say no. Implementing all this advice into my business , let’s see how it will work.
2023-01-318. Information packed! - I had come across this book and instantly purchased it after hearing Alex speak on a podcast. This was days ago and I have to say this book has given me a lot of insight. It’s made me realized past problems I over looked with businesses that failed. Would definitely recommend this book.
2023-01-139. Better than a Marketing degree - I don’t care what books you’ve ever read or marketing or how experienced you are, this book is a game changer. I’ve been doing marketing for years and this book I learned a lot. Do not be on the fence about buying it. It’s worth it but digest it whole. It’s not something you can or would even want to put it down.
2022-11-0210. Alex you’re a Selfless human! - I think what Alex is doing is incredible. Sharing his knowledge for free! I think when you get to a certain level in life financially it’s about going back. Sharing that knowledge. Sharing your purpose. So toners can thrive. Become more purposeful. I’m not even half way though M Offers and I already know I was meant to read this book. Thank you Alex.
2022-10-2211. Blatant Lies (unless you miss details) - Bad sales pitching to buy the audio AND reading books claiming he “couldn’t price them lower” … Before you even finish chapter one you will notice extreme storytelling. Hint: Dec th is not Xmas Eve. Feels like a dirty unlicensed used car salesman wrote this.
2022-10-122. Contagious - Jonah Berger. Why Things Catch On
Release date: 2013-03-05 $1.99
Comments
1. Book Review - I am a student of the University of Baltimore and I am writing a review for this book for an assignment. Over all this was a pretty good read for, a little slow at times and at times was hard for me to want to keep up with, but for the most part had very useful information, especially for this day in age when things go viral quickly. In this book Jonah Berger talks about why things catch on or go viral in a sense. Jonah Berger outlines STEPPS which is an acronym for the steps he believes are the reasons of why things catch on and companies can use these to market their company and be successful with creating a buzz about their company or product. The STEPPS include, Social Currency, Triggers, Emotions, Public, Practical Value and Stories. Social Currency deals with how much people are talking about you and your brand. It is assumed that people should be talking about you, definitely in a good way to get the buzz going about you, your company or brand. Triggers are things that I someone hears them it makes them think of your company. For instance if someone says the word Apple, it is not only now associated with eating an apple, but apple the brand. The next is Emotions, what emotions does your company give off , what feelings do customers get when they hear or think of your brand ? Public means that no one is taking about you or your company if there is nothing out there for them to see. For instance a shirt that has the Apple logo will stand out and cause people to notice it. Practical Value deals with news you can use, basically how helpful is this to me ? How does this benefit me ? Stories deals with your product or idea having a story to it . People like to tell stories and if you have a good one it can benefit you in the long run.
2014-10-222. Worth Reading - This book presented an interesting perspective on why things go viral. Some of the things added to the book may have been unnessecary to get his point across but the stories were somewhat entertaining and if the STEPPS framework is followed it should allow you to add valuable virality to your product.
2013-11-133. The New Model of Selling - Jerry Acuff & Jeremy Miner. Selling to an Unsellable Generation
Release date: 2023-01-17 $9.99
4. Traffic Secrets - Russell Brunson. The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers
Release date: 2020-03-26 $9.99
5. Exactly What to Say: The Magic Words for Influence and Impact - Phil Jones
Release date: 2017-07-26 $7.99
6. The Catalyst - Jonah Berger. How to Change Anyone's Mind
Release date: 2020-03-10 $13.99
7. Master Your Emotions - Thibaut M.. A Practical Guide to Overcome Negativity and Better Manage Your Feelings
Release date: 2023-01-10 $5.99
8. Mixed Signals - Uri Gneezy
Release date: 2023-03-21 $27.99
9. One Million Followers, Updated Edition - Brendan Kane. How I Built a Massive Social Following in 30 Days
Release date: 2018-10-09 Genre:Business & Personal Finance $14.99
10. Dotcom Secrets - Russell Brunson. The Underground Playbook for Growing Your Company Online with Sales Funnels
Release date: 2020-04-07 $9.99
11. Invisible Influence - Jonah Berger. The Hidden Forces that Shape Behavior
Release date: 2016-06-14 $13.99
Comments
1. Not as robust as Contagious - While this is still a worthwhile read, it mostly confirms what everyone already intuitively knows. This book almost serves as an example of one of his assertions, that a person who is winning will not push as hard as someone who is just barely losing and needs to prove himself. Come on Jonah, you’ve got more in you.
2018-11-1612. The Psychology of Selling - Brian Tracy. Increase Your Sales Faster and Easier Than You Ever Thought Possible
Release date: 2006-07-16 $12.99
Comments
1. YOU HAVE TO READ THIS BOOK! - This book has opened my eyes. It is a must book to read even if you’re not a sales person. It will change your outlook on life, it will motivate you and give you the steps you need to take in order to become your most successful self. Highly recommend! This book was so wonderful and so helpful that I have decided to purchase it for friends and family for the Christmas season!
2022-07-142. Classic tips but some outdated - I thought the book was great and I really liked a lot of the classic disciplines it focused on. I did feel that some of the sales strategies are outdated and or could've been more carefully word to use with caution depending on your industry and/or culture. Customers buying behavior is always changing and a sales person's strategy must evolve with those changes. These are just some of the reasons why have the book stars. Overall I would recommend the book and thought it was a good read.
2015-10-0313. Expert Secrets - Russell Brunson. The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
Release date: 2020-04-07 $9.99
14. Ca$hvertising - Drew Eric Whitman. How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone
Release date: 2008-11-15 $15.99
Comments
1. Would you like to waste your money and learn nothing? - Lacks real-world examples and images. Like similar titles, this book includes a list of principles, but gives fictional examples so generic they don’t apply to anyone’s situation. It propounds the importance of images in ads but doesn’t include photos, diagrams, etc. to illustrate its points. Maybe licensing real ads is cost prohibitive, but without actual case studies, what’s the point of writing such a book in the first place? Published years ago, but reads like something from the Madmen era. Only real value seems to be writing click-bait copy, which hopefully we’re beyond at this point.
2019-02-1015. Two Weeks Notice - Amy Porterfield. Find the Courage to Quit Your Job, Make More Money, Work Where You Want, and Change the World
Release date: 2023-02-21 $12.99
17. The Qualified Sales Leader - John McMahon. Proven Lessons from a Five Time CRO
Release date: 2021-05-05 $9.99
18. Kahneman, Daniel - THINKING, FAST AND SLOW. New Edition
Release date: 2023-03-20 $9.99
19. The Antisocial Network - Ben Mezrich. The GameStop Short Squeeze and the Ragtag Group of Amateur Traders That Brought Wall Street to Its Knees
Release date: 2021-09-07 $11.99
20. This Is Marketing - Seth Godin. You Can't Be Seen Until You Learn to See
Release date: 2018-11-13 $12.99
Comments
1. Absolutely AMAZING but… - I love this book. It could be one of the best marketing books ever written. But I still give it stars… (although it does deserve another half star). The proposition that all (or almost all) of the decisions we make are based on status can’t be true. Sure some people can make decisions solely based on status but what if the best decisions we make never are? What if we were to market to that part of humans, the non selfish part? Would this work better? Idk..
2022-02-0921. Hooked - Nir Eyal & Ryan Hoover. How to Build Habit-Forming Products
Release date: 2014-11-04 $14.99
Comments
1. Successful Business Guide - I would call this an essential book into the mind of a successful businessman. It is packed full of useful information and charts on how to create consumers that keep coming back for more products over and over again and with out them even knowing it. It shows us how to know what products will become popular and how to make people want to buy something they don't really need.
2015-02-132. Amazing - Be prepared to be amazed, the insightful book I have ever read on the thinking of how to hook a consumer and keep them hooked. It was liked I was reading why I love things like Facebook or Twitter, a very good book. If you know someone who is thinking about marketing a product this is a must read!
2015-01-1622. They Ask, You Answer - Marcus Sheridan. A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer
Release date: 2019-07-30 $15.99
23. The Unsold Mindset - Colin Coggins & Garrett Brown. Redefining What It Means to Sell
Release date: 2023-02-21 Genre:Business & Personal Finance $15.99
24. Product-Led Growth - Bush Wes. How to Build a Product That Sells Itself
Release date: 2019-05-28 $9.99
25. Blue Ocean Strategy, Expanded Edition - W. Chan Kim & Renée A. Mauborgne. How to Create Uncontested Market Space and Make the Competition Irrelevant
Release date: 2014-01-20 $31.99
26. The 22 Immutable Laws of Branding - Al Ries & Laura Ries. How to Build a Product or Service into a World-Class Brand
Release date: 2009-10-06 $14.99
27. The Science of Self-Discipline - Peter Hollins. The Willpower, Mental Toughness, and Self-Control to Resist Temptation and Achieve Your Goals
Release date: 2019-08-13 $3.99
28. 76 Cash Making, Deal Saving Closes - Joe Sabatini. A Guide to Selling Cars, Extended Warranties and Service Contracts
Release date: 2017-04-01 Genre:Business & Personal Finance $9.99
29. Talk Triggers - Jay Baer & Daniel Lemin. The Complete Guide to Creating Customers with Word of Mouth
Release date: 2018-10-02 $12.99
30. C*****a y millonaria - Adina Chelminsky
Release date: 2011-05-31 $3.99
31. Success Secrets of Sales Superstars - Robert L. Shook & Barry Farber. The Moves and Mayhem Behind Selling Your Way to the Top as Told by 34 Industry Leaders
Release date: 2013-04-01 $9.99
32. The Transparent Sales Leader - Todd Caponi. How The Power of Sincerity, Science & Structure Can Transform Your Sales Team’s Results
Release date: 2022-07-05 $9.99
33. Time's Up! - Paul Dunn & Ronald J. Baker. The Subscription Business Model for Professional Firms
Release date: 2022-11-14 $24.99
34. Los Ciclos Maestros de la Duplicación y la Multiplicación en el Network Marketing - Ylich Tarazona
Release date: 2021-10-15 $9.99
35. Pillar-Based Marketing - Christopher "Toph" Day & Ryan Brock. A Data-Driven Methodology for SEO and Content That Actually Works
Release date: 2023-03-28 $6.99
36. Understand The Business Models Online: A Guide To Run A Successful Online Business - Taunya Quitedo
Release date: 2021-12-23 $5.99
37. The Challenger Sale - Matthew Dixon & Brent Adamson. Taking Control of the Customer Conversation
Release date: 2011-11-10 $14.99
Comments
1. The Why of Selling - The entire thesis of this book rests on one critical question. “Why should our customers buy from us over anyone else?” The approach to answering that question has evolved a lot over time. Price, Service, and Quality being the commonly belabored responses. This book presents an entirely new approach that dispenses with the routine thinking and asks you to stop justifying your costs and start challenging your customer’s assumptions. I believe the Challenger approach is the truest value based form of selling there is. I like to think of this methodology as Philosophically minded selling. It’s about bringing the “examined life” reflective thinking to the business world. Asking “why” at every discussion to get to the final cause and a more permanent solution. This approach is why I always ask people I interview what they are reading. I want to gauge their curiosity and intellectualism. What sets this book apart is that it can get the reader to challenger mindset if they are not there already. The authors do a great job of detailing out a framework across the chapters that helps you get into this method of engagement. All of the recommendations and findings are backed by rigorous study and data. The challenger mindset goes beyond sales. I found it most valuable in my consulting days. The key benefit being that we shifted how we were perceived by the customer, from “order takers” to “trusted partners.”
2021-10-3138. How Brands Grow - Byron Sharp. What Marketers Don't Know
Release date: 2010-03-01 $26.99
Comments
1. The ONLY Marketing Book You Should Read - I am a global marketer, having worked for some of the biggest ad agencies and brands in the world. I can say definitively - this marketing book is the only one you should read. It’s objective, when others are subjective. It’s science based, when others are myth based. It’s practical, when others are intangible. I’ve bought at least copies of this book and given it to my team, my clients and my friends. It’s essential to growing your business and brand. BUY IT.
2016-03-2439. Sell It Like Serhant - Ryan Serhant. How to Sell More, Earn More, and Become the Ultimate Sales Machine
Release date: 2018-09-18 $11.99
Comments
1. Love the positivity that Ryan Serhant brings. - Ryan Serhant is all about being positive, enthusiastic and full of energy. He has his foot on the gas at all times and never lets one sale disappoint, because he has plenty more balls in the air to more than make up for it. With this book, he is asking you to change your life and follow his advice. Those that do will be well rewarded for it. This book is a blessing to those who need help in sales and life.
2019-11-272. Insightful and actionable - This book has tons of useful insight and actionable methods to becoming a better salesperson or sales team. I am a private wealth manager and much of this book translates to my industry as I am sure it is helpful to many other sectors. This was an entertaining read to boot. Nice job, Ryan!
2019-05-273. Excellent - I never read books (other than Harry Potter) but as I've recently started working in commercial real estate, and I'm a fan of Ryan's I thought I'd give his book a shot. It's full of real world examples from his career and, he goes over the tips and tricks he uses in his daily business. I can honestly say that if you're struggling in sales, this boo will help you. Definitely worth the read.
2018-11-144. Very bad book - I am really disappointed from this book nothing really good on it , nothing more than his life and the situations that he overcome in his way as become realtor . I’m on chapter and I am still been waiting for some good advise or something that feed my interest to continue reading this book but is just not god at all so I stop reading asiste of time
2018-11-055. AMAZING!!!! - He completely took the cold and scary parts of sales and made it so sales can be a way to connect with others. It’s friendly, loved the real life examples, made me realize he too experienced that very awful feeling of failure. He made it easy. The best approach to selling is truly meeting the clients needs. If you love what you do it will be easy to connect because you are sharing what you believe in. Thanks so much. This truly helped me way more than I could’ve ever imagined.
2018-11-036. Thanks Ryan! - Thank you, Ryan for putting the time in to write this book. Being in real estate and looking for an up to date and fresh perspective on how it really goes down out there is so valuable. Your book does exactly what you wanted it to do. You give the sales career some class that it needs. Excellent read!
2018-10-3140. The Five Dysfunctions of a Team in a Nutshell - Arthur Alexander
Release date: 2021-12-14 $4.99
41. Building a StoryBrand - Donald Miller. Clarify Your Message So Customers Will Listen
Release date: 2017-10-10 $14.99
Comments
1. AMAZING - I am about to venture into starting a company that offers a product that I believe in. However, I wasn’t this confident and ready to take this journey head on. I feel as if this book has given me the tools I need to prepare and to start a successful business. Highly recommend this to any future or current business owner, or person within a leadership position!
2022-05-312. THIS IS A MARKETING GEM!! - Wow wow wow! I have learned more from this book then my entire semester studying marketing at my community college! This book changed my perspective on marketing, taught me how to treat customers, how to communicate effectively, how to improve my website, how to standout from other brands, and so many more gems! This book also made me realize and confirm that college is a waste of my time! I can not believe I spent an entire semester doing case studies and taking quizzes just to learn nothing. I can not believe I learned so much from reading this book! This book is truly a game changer for those who want to build a loyal brand. I am grateful I came across this gem!
2020-08-123. Marketing Masterclass - This is one of the best books I’ve ever read on branding and marketing. I’ve read countless books and although they all provided me with great information, I can easily say that this book is very transformative. If you’re a small business owner you should require everyone who is in your marketing, sales, and customer service department to read this book.
2020-04-014. Just what I need as an author - I have written several books that have been published, and have another one coming out in months. A good friend recommended I read BUILDING A STORYBRAND, but I had no idea how it would apply to me as an author. Surprise— it was a total eye-opener! Donald Miller helped me overcome my fear that I would have to morph into an egomaniac marketer to sell books, simply by reminding me why I wrote in the first place: to improve the life of the reader. Whatever kind of business you are in, I highly recommend this book. It’s just what I need as an author.
2019-05-135. Clarity is where it’s at. - This is a jem of a book. I work for a church and even though we don’t sell a product in any traditional sense I was able to learn a lot of things that apply to the non-profit world. Moving people from "here to there" is a a challenge for every leader and having a Story process is very helpful and speaks to us in a language we all can relate to. I’d highly recommend this book.
2018-08-236. Finally, clarity has been achieved! - I’ve struggled with developing an effective marketing message for a long time. After reading this book, clarity has been achieved. Marketing isn’t as complicated as we are led to believe. The challenge is in simplifying the message. The author lays out the plan to make it happen. Great resource book!
2017-10-2842. Continuous Discovery Habits - Teresa Torres. Discover Products that Create Customer Value and Business Value
Release date: 2021-05-19 $9.99
43. Influence: Science and Practice - Robert B. Cialdini. (5th Edition)
Release date: 2022-02-16 $9.99
44. Building a StoryBrand: Clarify Your Message So Customers Will Listen - Donald Miller
Release date: 2020-05-20 $12.99
45. Gap Selling - Keenan
Release date: 2022-11-01 $9.99
46. Alchemy - Rory Sutherland. The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
Release date: 2019-05-07 $14.99
Comments
1. Fairly confusing - I grow tired of reading this book, the author writes sentences that seem like riddles. Idk if it’s the Queen’s English needing to be translated. How’s this for a psychological approach…translate the script into American English. When I got the book I was expecting to learn a new way of thinking, instead, I’ve accumulated loads of confusion. But I can’t get a refund now, so I’ll keep trying. That’s probably illogical, but then again, the book insists on being illogical to obtain great results in life. The confusion builds.
2022-10-2847. A Mind for Sales - Mark Hunter CSP. Daily Habits and Practical Strategies for Sales Success
Release date: 2020-03-31 $14.99
48. Find Your Red Thread - Tamsen Webster
Release date: 2021-05-17 Genre:Business & Personal Finance $9.99
49. Pushing Up People - Art Williams
Release date: 2013-03-28 $9.99
Comments
1. Pushing Up People - This was probably the first book that showed how team building was a profitable and positive way to build a sales group. Art Williams background as a coach led him to believe if you encourage people, the profits and positive energy will follow. It is a must for anyone in a network sales group - or for that matter anyone in a supervisory position. As he says - no one want a boss, everyone wants a coach.
2013-05-0250. The Experience Economy, Updated Edition - B. Joseph Pine II & James H. Gilmore
Release date: 2011-07-05 $27.99
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